DOCKERS® NYC showroom
Collaborated with the Brand Environment team to support the marketing strategies set forth by Levi Strauss &Co. Conceptualized and provided art direction for the inspirational Khaki wall. Created various graphic layouts throughout the showroom as well as assist in the presentation set-ups of the product.
Front & side exterior view: • Graphic images • 3D technology icons • Shadow boxes with product display • Vinyl letters on clear Plexiglass
Front exterior view: • Graphic images • Shadow boxes with product display • Vinyl letters on clear Plexiglass
Video wall center display
Front & side exterior view: • Graphic images • 3D technology icons • Shadow boxes with product display • Vinyl letters on clear Plexiglass
DOCKERS® Brand presentation
Levi Strauss &Co. brand showcase structure
A unique structure that showcases the multiple brands of Levi Strauss &Co. on a quarterly basis. Built to allow the consumer to walk through and have an inspirational, informative, visual and digital interactive experience with the brand's product.
Floor pad with back wall presentation
Components for floor pads with a back wall
Dockers® logo graphic
Floor pad with back wall presentation
DOCKERS® Retail space expression
DOCKERS® Retail space within Dillard's department stores:
Created and produced various displays elements -
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On-floor and back wall graphics
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Dockers® dimensional branding
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Dimensional Plexiglass silhouette cut-outs
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Nested table runner